specıo

Privacy Policy

Last updated: June 19, 2026

1. Introduction

PT Specio Ekosistem Digital Bangsa ("Specio", "we", "us", or "our") operates the Specio platform, an AI-powered digital marketing command center accessible at specio.ai. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our services.

By using Specio, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

a. Account & Personal Information

  • Name and email address (via Google OAuth sign-in)
  • Company name and contact details
  • Subscription plan information

b. Product & Brand Data

  • Product names, categories, features, and company overviews you provide
  • Brand guidelines, reference images, and brand voice preferences
  • Persona and audience descriptions
  • Character/avatar images you upload or generate

c. Marketing & Content Data

  • AI-generated market research, competitor analysis, USPs, and content ideas
  • Produced content including images, videos, captions, and posts
  • Publishing history and scheduled post data
  • Trend matches and saved trends

d. Social Media & Advertising Data

  • Meta (Facebook/Instagram) account identifiers linked via OAuth
  • Meta access tokens stored encrypted in secure cloud storage
  • Ad campaign data: campaigns, ad sets, creatives, targeting criteria, budgets
  • Ad performance metrics: spend, impressions, reach, CTR, CPC, conversions

e. Technical & Usage Data

  • IP address and device information
  • Browser type and version
  • Pages visited and interactions within the platform
  • Cookies and similar tracking technologies

3. How We Use Your Information

  • To provide and operate the Specio platform and its AI-powered features
  • To generate marketing research, content ideas, and campaign assets on your behalf
  • To connect and manage your linked Meta (Facebook/Instagram) advertising accounts
  • To publish content and run ad campaigns at your direction
  • To send service notifications, product updates, and support communications
  • To improve platform performance, safety, and user experience
  • To comply with legal obligations

4. Third-Party Services

Specio integrates with the following third-party services to deliver its features:

  • Meta (Facebook/Instagram) for account linking, content publishing, and ad campaign management via the Meta Marketing API
  • Google for OAuth-based authentication
  • Cloud Infrastructure Providers for secure encrypted credential and data storage
  • AI Providers for AI-generated content, images, and video

Each third-party service is governed by its own privacy policy. We encourage you to review their policies.

5. Data Retention

We retain your personal data only for as long as necessary to provide our services or as required by law. When you delete your account, we will delete or anonymize your personal data within 30 days, subject to legal retention requirements.

6. Your Rights

Depending on your location, you may have the right to:

  • Access the personal data we hold about you
  • Correct inaccurate or incomplete data
  • Delete your personal data ("right to be forgotten")
  • Port your data to another service
  • Withdraw consent at any time
  • Object to processing of your data

To exercise any of these rights, contact us at specio.marketing@gmail.com.

7. Cookies

We use essential, analytics, and marketing cookies to operate and improve our platform. You may control cookie preferences through your browser settings. Disabling certain cookies may affect platform functionality.

8. Children's Privacy

Specio is not intended for use by individuals under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us immediately.

9. Security

We implement appropriate technical and organizational security measures to protect your data, including encrypted credential storage, secure database access controls, and HTTPS encryption.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on this page and updating the "Last updated" date. Continued use of Specio after changes constitutes acceptance of the updated policy.

11. Contact Us

For privacy-related inquiries, contact us at specio.marketing@gmail.com.